Ownership, commercial relationships, and how affiliate links work here.

Publisher & ownership

Bonuslists is published by MVisions, a small holding operator that also runs several consumer-facing comparison sites in the online gambling space:

• BonusReviewers (bonusreviewers.com) — casino reviews scored against a 10-dimension methodology built on published operator T&Cs.
• BonusCout (bonuscout.com) — bonus-focused comparison site for German-speaking and international audiences.
• SlotsForPlay (slotsforplay.com) — slot-focused reviews and provider coverage.

These sites are separate editorial projects with different audiences and editorial lines. Bonuslists is a trade publication; the sister sites are consumer-facing comparison and review sites. They do not share bylines, editorial calendars, or story assignments with Bonuslists.

Editorial independence from the sister sites

The sister sites do not commission, review, or approve Bonuslists coverage. Bonuslists' editorial team decides what to cover and how to cover it. We do not take direction from MVisions' commercial team about which operators or products to write about, nor do we grant favourable coverage in exchange for commercial consideration.

Where a Bonuslists article covers an operator whose products are listed on our sister sites, that relationship is disclosed in-line within the article — typically as an editor's note at the foot of the piece — in addition to being enumerated on this page.

Affiliate links

Bonuslists is a news and analysis publication, not an affiliate site. We do not run bonus-list widgets, casino cards, or promotional operator grids across articles or category pages.

Where a Bonuslists article links to one of our sister sites for further reference (for example, an in-context link to a BonusReviewers casino review that provides additional detail on a specific operator), those links may carry affiliate tracking. When they do:

• The link is contextually relevant to the sentence it appears in — not a sitewide footer link or a templated commercial anchor.
• The link uses varied natural anchor text — not repeated exact-match commercial phrases.
• An editor's note at the foot of the article discloses that Bonuslists' publisher operates the linked site.
• Whether the link carries a commission or not does not influence whether the operator is covered or how they are covered.

External affiliate links to third-party sites (i.e. not to MVisions' own properties) are marked with the standard rel="sponsored" attribute and disclosed at the foot of the article.

Advertising

Bonuslists currently does not carry display advertising. If display advertising is introduced in the future, it will be visually distinct from editorial content and clearly labelled. Editorial decisions on which stories to run and how to cover them will not be influenced by advertising relationships.

Sponsored content policy

Bonuslists does not currently accept sponsored content. If we introduce a sponsored-content programme in the future, sponsored articles will be:

• Clearly labelled "Sponsored" in the byline, on the article card, and in the URL structure (e.g. /sponsored/).
• Rendered with a visually distinct template — different from editorial articles — so no reader can mistake one for the other.
• Excluded from category-index pages and homepage editorial slots.

Advertorial or "native" content that would look like editorial without a label will not be published.

Gifts, hospitality, and press-trip policy

Bonuslists editorial staff may accept industry-standard hospitality (conference tickets, panel invitations, briefing meetings) where doing so is necessary to report on the industry. We do not accept:

• Paid travel and accommodation from operators in exchange for coverage.
• Cash payments or the equivalent from any commercial party.
• Gifts above a nominal value.

Where a piece of coverage results from a briefing, panel appearance, or industry event, the venue is disclosed in the article.

Feedback and complaints

If you believe a commercial relationship has influenced a piece of Bonuslists coverage, tell us. Complaints of that kind are handled by the editorial desk (not by MVisions' commercial team) and are treated as material corrections requests under the Editorial Policy.